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  • Format: ePub

No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business - from marketing and PR to manufacturing your collection, and where to find the money to finance it all.
In How to Set Up and Run a Fashion Label 2nd edition, Toby Meadows presents a no-nonsense guide to running your own business, whether it is within the clothing, accessories or footwear sectors.
Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, the book is designed for anyone wanting to start their own
…mehr

  • Geräte: eReader
  • mit Kopierschutz
  • eBook Hilfe
  • Größe: 33.96MB
  • FamilySharing(5)
Produktbeschreibung
No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business - from marketing and PR to manufacturing your collection, and where to find the money to finance it all.

In How to Set Up and Run a Fashion Label 2nd edition, Toby Meadows presents a no-nonsense guide to running your own business, whether it is within the clothing, accessories or footwear sectors.

Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, the book is designed for anyone wanting to start their own fashion business.

This new, expanded edition contains information on e-commerce, sustainability, five new case studies and updated images throughout.

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Autorenporträt
Toby Meadows is founder of TNM Consultancy, working with small to medium labels, chain stores, and designer retailers. Toby is a Director of womenswear label Belle & Bunty and Visiting Lecturer at the London College of Fashion. He is consultant to the Centre for Fashion Enterprise in London, the British Council, Azyame Incubator Sharjah (UAE), FashionForward (Indonesia), and Inkubaator (Estonia).