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A definitive resource for professionals in licensing and technology management In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including: * Licensing issues in Europe, Asia, Australia, the Middle East, South Africa, and Latin America * Technology valuation * Technology management consulting * Licensing agreements and strategic partnerships * The expansion of the licensing profession * Patent procedures and protection in Europe * Trade secrets law and intellectual property assets * Issues in copyright, software, and Web sites * Trademarks, trade names, and trade dress * Licensing in the biotechnology industry * Pharmaceutical licensing * University licensing trends * Technology rights that are financial assets and instruments * IC-based corporate carve-outs * Licensing and litigation * ADR
"When I first skimmed this book, I thought it was nothing more thana collage of independent articles-but was I ever wrong! BobGoldscheider has masterfully pulled together an excellentup-to-date position on licensing best practices in severaljurisdictions. The flow is excellent. The information I need iswell categorized and it's already proving to be an excellentresource. Bob's choice of authors is exceptional. I personally knowall of them and take great stock in their advice that they sowillingly provide."
John H. Woodley
Past President
Licensing Executives Society
"A comprehensive digest of national and international advancesand developments in licensing! Licensing Best Practices is averitable anthology and compendium on general and industry-specificlicensing practices and licensable intellectual property assets. Itis a handbook every licensing executive and intellectual propertypractitioner will want to peruse and keep on their desk!"
Karl F. Jorda
David Rines Professor of Intellectual Property Law & IndustrialInnovation
Franklin Pierce Law Center
Concord NH
"It was a great privilege to be given the opportunity to previewthis outstanding work. The Licensing Executives Society is theworld's leading organisation of technology licensing and managementprofessionals. Bob Goldscheider and his team have drawn upon therich resources of its members to produce a work of immediate impactand lasting influence on a field of economic endeavor which, as thework itself shows, is expanding exponentially. Don't leave homewithout it."
Des Ryan
Consultant (and former Partner)
Davies Collison Cave, Patent Attorneys and Barristers andSolicitors
Melbourne, Australia
"This book does serious double duty. It is a helpful primer forbusiness executives and people breaking into the licensing fieldbecause it provides broad, often in-depth coverage. It also servesa helpful purpose for seasoned licensing executives and lawyers:first, it endorses many of the things that we do and think andhence serves as a reality check; second, at a deeper level, itproposes techniques and analyses, some of which are necessarily newto each of us because the thing about licensing is that you learnevery time out. This book provides learning for even the mostseasoned."
Roger M. Milgrim
Partner
Paul, Hastings, Janofsky & Walker LLP
"Licensing Best Practices is a necessary book for any personinvolved in licensing. The book provides valuable, practicalinsights that can be readily utilized in licensing matters. Thecomprehensive contents are set forth in understandable,reader-friendly language. I highly recommend this work."
Michael A. Epstein
Chair, Intellectual Property and Technology Practice
Weil, Gotshal & Manges LLP
"Bob Goldscheider's [author and editor] books always combine asolid and even scholarly knowledge of the law with thepracticalities of doing business in the complex world of licensing.In this newest work, which will be of value to both industrial anduniversity licensing professionals, the emphasis is on 'how to doit' in many different environments, with each chapter written byrenowned experts"
Lita Nelsen
Director, Technology Licensing Office
Massachusetts Institute of Technology
John H. Woodley
Past President
Licensing Executives Society
"A comprehensive digest of national and international advancesand developments in licensing! Licensing Best Practices is averitable anthology and compendium on general and industry-specificlicensing practices and licensable intellectual property assets. Itis a handbook every licensing executive and intellectual propertypractitioner will want to peruse and keep on their desk!"
Karl F. Jorda
David Rines Professor of Intellectual Property Law & IndustrialInnovation
Franklin Pierce Law Center
Concord NH
"It was a great privilege to be given the opportunity to previewthis outstanding work. The Licensing Executives Society is theworld's leading organisation of technology licensing and managementprofessionals. Bob Goldscheider and his team have drawn upon therich resources of its members to produce a work of immediate impactand lasting influence on a field of economic endeavor which, as thework itself shows, is expanding exponentially. Don't leave homewithout it."
Des Ryan
Consultant (and former Partner)
Davies Collison Cave, Patent Attorneys and Barristers andSolicitors
Melbourne, Australia
"This book does serious double duty. It is a helpful primer forbusiness executives and people breaking into the licensing fieldbecause it provides broad, often in-depth coverage. It also servesa helpful purpose for seasoned licensing executives and lawyers:first, it endorses many of the things that we do and think andhence serves as a reality check; second, at a deeper level, itproposes techniques and analyses, some of which are necessarily newto each of us because the thing about licensing is that you learnevery time out. This book provides learning for even the mostseasoned."
Roger M. Milgrim
Partner
Paul, Hastings, Janofsky & Walker LLP
"Licensing Best Practices is a necessary book for any personinvolved in licensing. The book provides valuable, practicalinsights that can be readily utilized in licensing matters. Thecomprehensive contents are set forth in understandable,reader-friendly language. I highly recommend this work."
Michael A. Epstein
Chair, Intellectual Property and Technology Practice
Weil, Gotshal & Manges LLP
"Bob Goldscheider's [author and editor] books always combine asolid and even scholarly knowledge of the law with thepracticalities of doing business in the complex world of licensing.In this newest work, which will be of value to both industrial anduniversity licensing professionals, the emphasis is on 'how to doit' in many different environments, with each chapter written byrenowned experts"
Lita Nelsen
Director, Technology Licensing Office
Massachusetts Institute of Technology