John Fernie, David B. Grant

Broschiertes Buch

Fashion Logistics

Insights Into the Fashion Retail Supply Chain

Beschreibung

Examine the principles and practices behind responsible fashion retailing and cost-effective supply chain management in the fashion industry.

Autor

John Fernie is Emeritus Professor of Retail Marketing at Heriot-Watt University. He was previously Professor of Retailing & Logistics and also Director of the Institute for Retail Studies at the University of Stirling. He has written and contributed to numerous textbooks and papers on retail management, especially in the field of retail logistics. He is editor of the International Journal of Retail and Distribution Management, and received the prestigious award of Editor of the Year in 1997, in addition to Leading Editor awards in 1994 and 1998. He is on the editorial boards of other leading journals in the field. He is a Fellow of the Chartered Institute of Logistics and Transport and an active member of the Chartered Institute of Marketing.

Produktdetails

• Verlag: Kogan Page Ltd
• Artikelnr. des Verlages: 11020
• 2 Revised edition
• Seitenzahl: 256
• Erscheinungstermin: 3. November 2019
• Englisch
• Abmessung: 234mm x 156mm x 17mm
• Gewicht: 420g
• ISBN-13: 9780749493318
• ISBN-10: 0749493313
• Artikelnr.: 56713929