Nancy Tennant Snyder, Deborah L. Duarte

Unleashing Innovation (eBook, PDF)

How Whirlpool Transformed an Industry

• Format: PDF

Produktbeschreibung

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Tennant Snyder's role as chief innovation officer. Ten years after this remarkable transformation, Unleashing Innovation tells the inside story of one of the most successful innovation turnarounds in American history. Nancy Tennant Snyder and coauthor Deborah L. Duarte reveal how Whirlpool undertook one of the largest change efforts in corporate history and show how innovation was embedded throughout the company, which ultimately lead to bottom-line results.

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Produktdetails

• Verlag: John Wiley & Sons
• Seitenzahl: 272
• Erscheinungstermin: 11. Juli 2008
• Englisch
• ISBN-13: 9780470374412
• Artikelnr.: 37291651

Autorenporträt

The Authors Nancy Tennant Snyder is corporate vice president for leadership and strategic competencies for Whirlpool Corporation, reporting to the chairman and CEO, Jeff M. Fettig. BusinessWeek named her one of twenty-five Innovation Champions in the world. Deborah L. Duarte is a consultant who is an expert in the areas of innovation strategy, leadership and executive development, organizational design, project leadership, virtual teaming, and executive coaching. Snyder and Duarte have coauthored two best-selling books: Mastering Virtual Teams and Strategic Innovation, both from Jossey-Bass Publishers.

Inhaltsangabe

Foreword by Jeff Fettig. Preface. Introduction. PART ONE: THE ANATOMY OF
INNOVATION. 1. Embedded Innovation in Action. 2. Structuring and Sustaining
Innovation: The Rational Framework and Emotional Drivers. PART TWO:
RATIONAL DRIVERS. 3. The Strategic Architecture. 4. Management Systems. 5.
The Innovation Pipeline. 6. Innovation Mentors. 7. Managing Execution and
Results. PART THREE: EMOTIONAL DRIVERS. 8. Learn. 9. Dream. 10. Create. 11.
Heroes. 12. Spirit. Conclusion: The Innovation Journey. Epilogue: Dragons
Be Here. References. Acknowledgments. The Authors. Index.