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This book analyses the power structure of the Hollywood film business and its general modes of behaviour. More specifically, the work analyses how the largest Hollywood firms attempt to control social creativity such that they can mitigate the financial risks inherent in the art of filmmaking.

Produktbeschreibung
This book analyses the power structure of the Hollywood film business and its general modes of behaviour. More specifically, the work analyses how the largest Hollywood firms attempt to control social creativity such that they can mitigate the financial risks inherent in the art of filmmaking.


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Autorenporträt
James McMahon currently teaches at the University of Toronto, Canada. His main research interests are the Hollywood ¿lm business, New Hollywood cinema, social theories of mass culture, political economic theory, and the relationship between institutional power and cultural practices.