Carlos A. Scolari

On the Evolution of Media (eBook, ePUB)

Understanding Media Change

• Format: ePub

Produktbeschreibung

This book describes the lifecycle of media in the context of the media ecology, presenting a general theoretical framework and a series of methodological procedures to support the construction of an eco-evolutionary approach to media change.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 302
• Erscheinungstermin: 23. Juni 2023
• Englisch
• ISBN-13: 9781000901634
• Artikelnr.: 67879924

Autorenporträt

Carlos A. Scolari is Full Professor at Universitat Pompeu Fabra - Barcelona (Spain) and Principal Investigator of TRANSLITERACY (H2020, 2015-18) and PLATCOM (MICINN , 2020-24).

Inhaltsangabe

Part I. The rise of an evolutionary approach to media change 1. On the
origin of theories 2. Media Evolution: A new theoretical framework Part II.
A brief dictionary of Media Evolution 3. Media Life Cycle 4. Emergence 5.
Dominance 6. Adaptation 7. Survival / Extinction 8. Niches 9.
Intermediality 10. Coevolution Part III. A methodological kit for Media
Evolution 11. Media Evolution: quantitative methods 12. Media Evolution:
qualitative methods 13. Conclusions. Towards a new discipline