Lucy Küng-Shankleman

Inside the BBC and CNN (eBook, PDF)

Managing Media Organisations

• Format: PDF

Produktbeschreibung

Inside the BBC and CNN provides an inside account of the BBC and CNN - two of the world's best-known media organisations, during a period of great change and new challenges.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 256
• Erscheinungstermin: 12. November 2012
• Englisch
• ISBN-13: 9781135122294
• Artikelnr.: 38449244

Autorenporträt

Lucy Küng is Project Manager at the Institute for Communications and Media at the University of St Gallen, Switzerland.

Inhaltsangabe

Introduction
Chapter 1 What is organisation culture?
Chapter 2
Chapter 3 The mass paradigm fragments
Chapter 4 'Serving the nation'
Chapter 5 The 'Mouth of the South' and his 'Chicken Noodle Network'
Chapter 6 Continuous revolution
Chapter 7 Reinventing the news
Chapter 8 'Part of the British way of life'
Chapter 9 'Underdogs and outsiders'
Chapter 10 Reithianism versus Birtism
Chapter 11 Adrenaline
Chapter 12 A special case?