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Get Fit for Digital Business (eBook, PDF) - Laurens, Rob
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Leaning on two decades of business transformation experience, Rob Laurens describes the difference between just doing digital and being digital. He provides a practical six-step process that any leader can use to accelerate change, seize opportunities and counter the threats that digital technology brings.

Produktbeschreibung
Leaning on two decades of business transformation experience, Rob Laurens describes the difference between just doing digital and being digital. He provides a practical six-step process that any leader can use to accelerate change, seize opportunities and counter the threats that digital technology brings.

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Autorenporträt
Rob Laurens is a speaker, coach and consultant specialising in digital business. He has held frontline and board roles in several mid-market companies, set up and run a digital agency in London, and led digital transformation across 104 SMEs worldwide as eCommerce Director at a FTSE 100 company.