Chris Garden, Catherine Blackburn

Employee to Entrepreneur PDF eBook (eBook, ePUB)

How To Ditch The Day Job & Start Your Own Business

• Format: ePub

Produktbeschreibung

Stop dreamingand startyour own business

Employee to Entrepreneur shows you how to seamlessly move from employed to self-employed, how to effectively harness, utilise and exploit the skills and expertise you've already gained in your corporate emploment and use them all to help you start your own businessandmake the exciting movefrom employee toentrepreneur.

Youcan turn a career brick wall into an exciting opportunity and start your own business.This bookdispels all the myths, dissolves all the obstacles and takes you on a business startup journey that will help you to assess all your options, appraise your ideas, write a great business plan and establish a sensible, functioningand profitable new businessusing the wealth of knowledge, expertise and insight your employment will have taught you.

---

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Produktdetails

• Verlag: Pearson HigherEducation
• Seitenzahl: 288
• Altersempfehlung: ab 16 Jahre
• Erscheinungstermin: 14. Februar 2013
• Englisch
• ISBN-13: 9780273779094
• Artikelnr.: 38211711

Autorenporträt

Catherine Blackburn and Chris Garden both spent may years in corporate employment, gaining skills and excelling in their respective roles; Chris as a Chartered Accountant and Catherine as a Marketing Director having worked with household brands including Unilever, Heinz, Guinness and Colgate.

After both were made redundant they decided to put their corporate skills and entrepreneurial leanings to good use and founded Ubevco together in 1996, quickly turning it into a £100m business employing over 120 people and launching key drink brands such as Red Bull, Tiger and Sol into the UK market.

Employee to Entrepreneur is their first book.

Inhaltsangabe

ACKNOWLEDGEMENTS
INTRODUCTION
ABOUT US
PART 1:   THE REASONS FOR GOING IT ALONE
CHAPTER 1:   Why do it?
  CHAPTER 2:  When should you do it?
  CHAPTER 3:    Looking for inspiration
  CHAPTER 4:    Leaving Employment
PART 2:   BUILDING YOUR BUSINESS PLAN
  CHAPTER 5:    The Idea
  CHAPTER 6:    Number Crunching
  CHAPTER 7:    Getting Advice
  CHAPTER 8:    The Right Business Structure
  CHAPTER 9:    Branding Your Business
  CHAPTER 10:    Minimising Risk
  CHAPTER 11;    The Final Plan and How To Use It
PART 3:   THE NUTS AND BOLTS OF RUNNING YOUR BUSINESS
  CHAPTER 12:    Working Smartly
  CHAPTER 13:  The Right Environment
  CHAPTER 14:    Staying on Track
  CHAPTER 15:    Managing Relationships
  CHAPTER 16:    Managing Growth
  CHAPTER 17:    Embracing Change
PART 4:   UNCONVENTIONAL LESSONS
  CHAPTER 18:    Beware of Experts
  CHAPTER 19:    Luck or Judgement
  CHAPTER 20:    The Do Nothing Strategy
  CHAPTER 21:    Business Bullies
  CHAPTER 22:    How To Sleep At Night
CONCLUSIONS