Chris Laszlo, Nadya Zhexembayeva

Embedded Sustainability (eBook, ePUB)

The Next Big Competitive Advantage

• Format: ePub

Produktbeschreibung

This book explains and predicts how companies can better leverage global challenges for enduring profit and sustained growth. It introduces and explains the marquis concept of embedded sustainability: the incorporation of environmental, health, and social value into the heartbeat of the product life cycle with no trade-off in price or quality.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 288
• Erscheinungstermin: 8. September 2017
• Englisch
• ISBN-13: 9781351278300
• Artikelnr.: 49264209

Autorenporträt

Laszlo, Chris; Zhexembayeva, Nadya

Inhaltsangabe

Forewords Greg Babe, CEO, Bayer North America Andrew J. Hoffman, Holcim
(U.S.) Professor of Sustainable Enterprise, University of Michigan The wasp
and the frog: An introduction Part I. Sustainability on the shores of
business 1. Business reality reshaped: The BIG three trends 2. To the
desert and back: A brief history of value Part II. What it means for
business strategy 3. What would a strategist do? 4. Cool strategies for a
heated world 5. Embedded sustainability Part III. Getting it done 6. Hot
competencies for a cool world 7. Change management redux 8. Putting it all
together Part IV. Leaping into the future 9. The world in 2041: A job
interview 10. Sustaining inquiry Afterword David Cooperrider, Fairmount
Minerals Professor of Social Entrepreneurship, Case Western Reserve
University, Weatherhead School of Management Index