John Kador

Charles Schwab (eBook, PDF)

How One Company Beat Wall Street and Reinvented the Brokerage Industry

• Format: PDF

Produktbeschreibung

Schwab's revolutionary approach to success in the face ofadversity Since its founding in 1973, Schwab has led the full-brokeragemarket by stressing customer service. Today, Schwab has establisheditself as a company with a unique identity: old-fashioned integritymeets technology-empowered financial services. Charles Schwab tellsthe compelling story of this organization's uncanny ability toreinvent itself around an unchanging set of core values. This bookis organized into five sections, each representing a criticaljuncture for the company when it was forced to reinvent itself orbe consumed. Along the way, Kador highlights Schwab's immutablelaws, direct from the Chairman and CEO: 1) Create a cause, not abusiness; 2) the corporate vision is only as good as the values ofits culture; 3) welcome upheaval. In the whirlwind economicenvironment we currently face, Charles Schwab provides readers withvaluable lessons on how businesses can survive and thrive in anysituation.

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Produktdetails

• Verlag: John Wiley & Sons
• Seitenzahl: 336
• Erscheinungstermin: 7. November 2002
• Englisch
• ISBN-13: 9780471434313
• Artikelnr.: 37301552

Autorenporträt

JOHN KADOR is the author of four books, including Net Ready: Strategies for Success in the E-conomy (with Amir Hartman and John Sifonis)--a Wall Street Journal, BusinessWeek, and New York Times business books bestseller. Kador is a freelance writer for a number of business publications, and is curently working on a book about healthcare with Hank McKinnell, the Chaiman and CEO of Pfizer, Inc.