Brian Clifton
eBook, PDF

Advanced Web Metrics with Google Analytics (eBook, PDF)

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Packed with insider tips and tricks, this how-to guide is fullyrevised to cover the latest version of Google Analytics and showsyou how to implement proven Web analytics methods and concepts.This second edition of the bestselling Advanced Web Metricswith Google Analytics is the perfect book for marketers,vendors, consultants, and Webmasters who want to learn theinstallation, configuration, tracking techniques, and bestpractices of Google Analytics.* Google Analytics is a free tool that measures Web siteeffectiveness and helps users better understand how web siteperformance; this book is a deta...

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