An award-winning title that introduces design students to cultural theory through a series of essays and contributions from leading designers. Seeks to locate graphic design in a wider cultural context, drawing a student's attention to the key debates and issues that surround it.
An award-winning title that introduces design students to cultural theory through a series of essays and contributions from leading designers. Seeks to locate graphic design in a wider cultural context, drawing a student's attention to the key debates and issues that surround it.
Jonathan Baldwin is the Associate Head of School of Art and Design, University of South Wales, Cardiff. He teaches and writes on issues related to popular culture, the media, graphic design and higher education and has experience working as a professional graphic designer and has contributed to many publications and conferences on art and design in higher education. Lucienne Roberts established the design studio sans+baum after a brief period at The Women's Press, hoping to ally a commitment to accessible and engaging design with a socially aware agenda. Roberts' new studio LucienneRoberts+ started at the end of 2006. Roberts was a signatory of the First Things First manifesto, has taught at Yale and the London College of Communication and was a D&AD judge in 2008. She is a regular contributor to Eye magazine and Grafik.
Inhaltsangabe
How to use this book The Theory Foreword: Isn't design simply all about 'the visual'? The Practice Foreword Chapter One: Communication Aims of chapter 1 The Theory Introduction: Even natural processes have explanations Communication as a process Semiotics All design is political: part one Afterword: No more rules? The Practice Introduction Neville Brody Michael Bierut Questions in summary Chapter Two: Culture Aims of chapter 2 The Theory Introduction: Everyday visual communication What is culture? All design is political: part two Style and identity Afterword: 'Meaningful' is not the same as 'full of meaning'... The Practice Introduction Joan Farrer Shin Azumi and Tomoko Azumi Questions in summary Chapter Three: Conflict Aims of chapter 3 The Theory Introduction: Form versus function: Styling as communication All design is political: part three The political designer Design under threat? Afterword: Beneath the surface The Practice Introduction Erik Spiekermann Emmi Salonen Questions in summary Design/photography biographies Bibliography Index Credits
How to use this book The Theory Foreword: Isn't design simply all about 'the visual'? The Practice Foreword Chapter One: Communication Aims of chapter 1 The Theory Introduction: Even natural processes have explanations Communication as a process Semiotics All design is political: part one Afterword: No more rules? The Practice Introduction Neville Brody Michael Bierut Questions in summary Chapter Two: Culture Aims of chapter 2 The Theory Introduction: Everyday visual communication What is culture? All design is political: part two Style and identity Afterword: 'Meaningful' is not the same as 'full of meaning'... The Practice Introduction Joan Farrer Shin Azumi and Tomoko Azumi Questions in summary Chapter Three: Conflict Aims of chapter 3 The Theory Introduction: Form versus function: Styling as communication All design is political: part three The political designer Design under threat? Afterword: Beneath the surface The Practice Introduction Erik Spiekermann Emmi Salonen Questions in summary Design/photography biographies Bibliography Index Credits
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