A brief but comprehensive examination of how records are made, marketed, and sold. This new edition takes into account the massive changes in the recording industry occurring today due to the revolution of music on the web.
A brief but comprehensive examination of how records are made, marketed, and sold. This new edition takes into account the massive changes in the recording industry occurring today due to the revolution of music on the web.
Geoffrey P. Hull, Thomas Hutchison, Richard Strasser
Inhaltsangabe
Preface Acknowledgments 1. The Entertainment Industry and the Music Business 2. Understanding the Music and Recording Business 3. Copyright Basics in the Music Business 4. Music Copyrights 5. Sound Recording Copyrights 6. Music Publishing: The First Stream 7. Live Entertainment: The Second Stream 8. Recordings: The Main Stream 9. The A&R Function 10. The Production Function 11. The Marketing Function: Product and Price 12. The Marketing Function: Promotion and Place 13. The Global Music and Recording Business Glossary Appendix: Internet Resources Notes Index
Preface Acknowledgments 1. The Entertainment Industry and the Music Business 2. Understanding the Music and Recording Business 3. Copyright Basics in the Music Business 4. Music Copyrights 5. Sound Recording Copyrights 6. Music Publishing: The First Stream 7. Live Entertainment: The Second Stream 8. Recordings: The Main Stream 9. The A&R Function 10. The Production Function 11. The Marketing Function: Product and Price 12. The Marketing Function: Promotion and Place 13. The Global Music and Recording Business Glossary Appendix: Internet Resources Notes Index
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