William J Banach

The ABCs of Teacher Marketing

• Broschiertes Buch

Produktbeschreibung

Do you get the support and recognition you deserve? In today's competitive educational environment, teachers need to 'market' their programs to parents in order to garner support. This practical primer organized around a school year will show you how--and the result will be better teacher-parent relationships and a more successful program.

Produktdetails

• Verlag: Rowman & Littlefield Publishers
• Seitenzahl: 40
• Erscheinungstermin: 20. Dezember 2000
• Englisch
• Abmessung: 277mm x 216mm x 4mm
• Gewicht: 200g
• ISBN-13: 9780810839489
• ISBN-10: 0810839482
• Artikelnr.: 21927621

Autorenporträt

By William J. Banach

Inhaltsangabe

Chapter 1 The indicators of an effective school Chapter 2 What is
marketing? Chapter 3 First impressions count Chapter 4 Reporting progress
continually Chapter 5 Parent conferences: 15 special minutes Chapter 6
Where's the why? Chapter 7 Open houses and other special events Chapter 8
Homework is not for dummies Chapter 9 Tests measure a lot of things Chapter
10 Ending the year Chapter 11 Getting started on your marketing plan
Chapter 12 You're on a roll! Don't stop now Chapter 13 Points of contact
Chapter 14 ABC Marketing components Chapter 15 Asking for help: Inside
outreach Chapter 16 Get some outside insight Chapter 17 Go forth-be visible
Chapter 18 End word