Sustainable Champions - Jia, Fu; Gosling, Jonathan; Witzel, Morgen
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Strong competitive pressure and a dynamic market mean multinational companies in China must innovate with extraordinary pace. Environmental sustainability is a key driver for the best companies. This book shows how major household names have transformed their practices, and the impact this is having on business in China and beyond.

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Produktbeschreibung
Strong competitive pressure and a dynamic market mean multinational companies in China must innovate with extraordinary pace. Environmental sustainability is a key driver for the best companies. This book shows how major household names have transformed their practices, and the impact this is having on business in China and beyond.
Autorenporträt
FU JIA is Senior Lecturer in Operations and Supply Management, University of Exeter, UK. JONATHAN GOSLING is Professor of Leadership Studies, University of Exeter, UK. MORGEN WITZEL is a writer and lecturer on management issues.