Mixed Signals - Gneezy, Uri
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An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world

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Produktbeschreibung
An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world
Autorenporträt
Uri Gneezy is the Epstein/Atkinson Endowed Chair in Behavioral Economics and professor of economics and strategy at the Rady School of Management at UC San Diego. He is the coauthor of The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life.