John Marthinsen

Managing in a Global Economy: Demystifying International Macroeconomics

• Gebundenes Buch

Produktbeschreibung

Prepare for success in business with MANAGING IN A GLOBAL ECONOMY: DEMYSTIFYING INTERNATIONAL MACROECONOMICS, the only book written specifically for MBA students! With business applications, concrete business examples, and an approach to macroeconomic theory via markets, Marthinsen shows you how macroeconomics can help you make better business decisions. With this clear, concise, and highly practical book, you'll grasp practical "big picture" concepts, develop an understanding of what causes macroeconomic variables to change, and see how these changes affect the types of issues you'll confront as a manager. Rather than focusing on dry, overly complex macroeconomic models, the author uses theory only as a means to an end for practical understanding, includes a minimum of math, and keep you visually engaged with figures, tables, charts, and illustrative exhibits. MANAGING IN A GLOBAL ECONOMY, 2e, will equip you with a macroeconomic perspective that will help you throughout your business career.

Produktdetails

• Verlag: Cengage Learning EMEA / South-Western College Pub
• 2. Aufl.
• Seitenzahl: 816
• Erscheinungstermin: 1. März 2014
• Englisch
• Abmessung: 240mm x 195mm x 35mm
• Gewicht: 1350g
• ISBN-13: 9781285055428
• ISBN-10: 128505542X
• Artikelnr.: 36608250

Autorenporträt

Dr. John E. Marthinsen is Professor of Economics and International Business at Babson College in Babson Park, MA, where he holds The Distinguished Chair in Swiss Economics of the Glavin Center for Global Entrepreneurial Leadership. Dr. Marthinsen received his B.A. from Lycoming College and both his M.A. and Ph.D. from the University of Connecticut. He has extensive consulting experience, working for both domestic and international companies, as well as for the U.S. government. Dr. Marthinsen served on the United Nations Association's Economic Policy Council and lectured at the University of Bern and University of Basel in Switzerland and the University of Nuremberg in Germany. John Marthinsen is a member of the Board of Directors for Givaudan SA, a Swiss-based flavors and fragrances company.

Inhaltsangabe

1. Introduction to International Macroeconomics.
Part I: UNDERSTANDING A NATION'S ECONOMIC CONDITIONS.
2. Taking an Economic Pulse: Measuring National Output.
3. Monitoring Labor Market Conditions.
4. Inflation, Real GDP, and Business Cycles.
5. Inflation: Who Wins, and Who Loses?
Part II: REAL LOANABLE FUNDS MARKET.
6 Monetary Aggregates: Measuring Money.
7. Financial Intermediation, Market, and Intermediaries.
8. The Power of Financial Institutions to Create Money.9. Who Controls the Money Supply and How?
10. The Economics of Virtual Currencies.
11. Interest Rates and Why They Change.
Part III: THE REAL GOODS SECTOR.
12. Price and Output Fluctuations.
13. Fiscal Policy and Automatic Stabilizers: What Managers Need to Know.
Part IV: FOREIGN EXCHANGE MARKET.
14. Basics of Foreign Exchange Markets.
15. Exchange Rates: Why Do They Change?
16. Balance of Payments Fundamentals.
Part V: SHORT-TERM ECONOMIC CHANGES: PUTTING IT ALL TOGETHER.
17. Putting It All Together.
18. Economic Shocks to Nations with Flexible Exchange Rates.
19. Economic Shocks to Nations with Fixed Exchange Rates.
20. Causes and Consequences of the Great Recession.
Part VI: LONG-TERM ECONOMIC CHANGES.
21. Causes of Long-Term Growth and Inflation.
22. Long-Term Exchange Rate Movements and Comparative Advantage.