How to win in business: Lessons I already learned for you - Murphy, Kathleen M.
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Do you dream about marketing that wonderful product idea of yours? This book will show you how to stop dreaming and get on with the process of making it happen. It will take the mystery out of things like trademarks, patents, non-disclosure agreements, and a host of other often confusing concepts and processes. I started with nothing but had an idea and built it into something you have undoubtedly used dozens of times. Based on my own experiences, I lead you from idea, to protecting it, to manufacturing it and marketing it. (I imagine you already know how to count your profit!) I share with…mehr

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Produktbeschreibung
Do you dream about marketing that wonderful product idea of yours? This book will show you how to stop dreaming and get on with the process of making it happen. It will take the mystery out of things like trademarks, patents, non-disclosure agreements, and a host of other often confusing concepts and processes. I started with nothing but had an idea and built it into something you have undoubtedly used dozens of times. Based on my own experiences, I lead you from idea, to protecting it, to manufacturing it and marketing it. (I imagine you already know how to count your profit!) I share with you the important things I have learned about finance, contracts, business plans, working with the 'big boys', and how to protect yourself in the clinches. You provide the 'want to' and I'll provide the 'how to'. Prepare yourself properly and you can succeed. I did and not just once, but multiple times. Believe in yourself. Take the first step. Enjoy the wonder-filled ride.