This book examines the case of ethnic Chinese business in Malaysia within the wider context of the relationship between local, national and global markets. It focuses on the complexities of inter-ethnic relations and in particular, the strong economic position of the ethnic Chinese and their impact on the Malaysian economic scene as well as on the wider Southeast Asian region.In turn, it takes small and medium-sized enterprises as case studies, and highlights how these companies not only relate to the domestic economy, but also cater to the global economy, and presents a compelling argument…mehr
This book examines the case of ethnic Chinese business in Malaysia within the wider context of the relationship between local, national and global markets. It focuses on the complexities of inter-ethnic relations and in particular, the strong economic position of the ethnic Chinese and their impact on the Malaysian economic scene as well as on the wider Southeast Asian region.In turn, it takes small and medium-sized enterprises as case studies, and highlights how these companies not only relate to the domestic economy, but also cater to the global economy, and presents a compelling argument for the introduction of a glocalised perspective in international business studies.
Michael Jacobsen is Associate Professor in the Department of International Economics and Management at Copenhagen Business School, Denmark
Inhaltsangabe
Introduction Part I: The Global Context 1. Visualising the Global Economy 2. Employing an International Business Approach when studying the Triangular Matrix of Glocalisation Part II: The Regional Context 3. The Malaysian State and Economy in the Southeast Asian Region 4. Towards an Understanding of Ethnic Chinese in Southeast Asia Part III: The Local Context 5. `Divided thou shall be¿: Understanding Ethnic Divisions in Malaysia 6. Ethnic Chinese Entrepreneurship in Penang 7. Navigating the Socio-Economic Landscape in Penang: Three Case Studies Part IV: The Glocalisation of Context 8. On Constructing an Etic and Emic Approach when Employing International Business Theories on Ethnic Chinese Business Practices
Introduction Part I: The Global Context 1. Visualising the Global Economy 2. Employing an International Business Approach when studying the Triangular Matrix of Glocalisation Part II: The Regional Context 3. The Malaysian State and Economy in the Southeast Asian Region 4. Towards an Understanding of Ethnic Chinese in Southeast Asia Part III: The Local Context 5. `Divided thou shall be¿: Understanding Ethnic Divisions in Malaysia 6. Ethnic Chinese Entrepreneurship in Penang 7. Navigating the Socio-Economic Landscape in Penang: Three Case Studies Part IV: The Glocalisation of Context 8. On Constructing an Etic and Emic Approach when Employing International Business Theories on Ethnic Chinese Business Practices
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