Deirdre K. Breakenridge

Gebundenes Buch

Answers for Ethical Marketers

A Guide to Good Practice in Business Communication

Beschreibung

This book aims to answer ethical questions, from applying ethics and sound judgment through your organization and communication channels to taking your ethics and values into every media interview.

Autor

Deirdre K. Breakenridge is an author, entrepreneur and CEO at Pure Performance Communications. As a 30-year veteran in PR, marketing, and branding, she has worked with senior leaders at Fortune 500 companies.

Produktdetails

• Verlag: Routledge
• Seitenzahl: 184
• Erscheinungstermin: 22. April 2021
• Englisch
• Abmessung: 235mm x 157mm x 15mm
• Gewicht: 426g
• ISBN-13: 9780367531072
• ISBN-10: 0367531070
• Artikelnr.: 75271093