The Innovator's Dilemma - Christensen, Clayton M.

Clayton M. Christensen 

The Innovator's Dilemma

The Revolutionary Book That Will Change the Way You Do Business

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The Innovator's Dilemma

This radical, national bestseller has transformed corporate America by proving that great companies can fail precisely because they do everything right. The author, a Harvard professor, then demonstrates how to avoid a similar fate as businesses race online into the 21st century.

What do the Honda Supercub, Intel's 8088 processor, and hydraulic excavators have in common? They are all examples of disruptive technologies that helped to redefine the competitive landscape of their respective markets. These products did not come about as the result of successful companies carrying out sound business practices in established markets. In The Innovator's Dilemma, author Clayton M. Christensen shows how these and other products cut into the low end of the marketplace and eventually evolved to displace high-end competitors and their reigning technologies.

Produktinformation
  • Verlag: Harpercollins Uk
  • 2011
  • Ausstattung/Bilder: 2011. XXXVII, 286 p.
  • Seitenzahl: 336
  • HarperBusiness
  • Englisch
  • Abmessung: 204mm x 136mm x 22mm
  • Gewicht: 235g
  • ISBN-13: 9780062060242
  • ISBN-10: 0062060244
  • Best.Nr.: 32301709
Clayton M. Christensen ist Professor an der Harvard Business School. Prof. Dr. Kurt Matzler ist Inhaber des Lehrstuhls für Strategische Unternehmensführung und Leadership und wissenschaftlicher Leiter des Executive MBA-Programms an der Universität Innsbruck sowie Gründungsmitglied der European Academy of Management.