Tony Proctor

Creative Problem Solving for Managers

Developing Skills for Decision Making and Innovation

• Broschiertes Buch

Produktbeschreibung

This prestigious textbook introduces ideas, skills and models to help students understanding how creative thinking can aid problem-solving. This updated fifth edition includes fresh case studies, exercises and suggested reading, alongside extensive diagrams and thought-provoking questions.

Produktdetails

• Verlag: Taylor & Francis Ltd
• 5 ed
• Seitenzahl: 374
• Erscheinungstermin: 16. Oktober 2018
• Englisch
• Abmessung: 244mm x 172mm x 27mm
• Gewicht: 694g
• ISBN-13: 9781138312388
• ISBN-10: 113831238X
• Artikelnr.: 54346229

Autorenporträt

Tony Proctor is Emeritus Professor at the University of Chester, UK.

Inhaltsangabe

1. Creativity and its Importance in Business 2. Blocks to Creativity 3.
Theories of Creativity 4. Problem Solving and Improvisation 5. Factors
Influencing People's Ability to Undertake Ideation 6. Objective Finding,
Fact Finding and Problem Finding/Definition 7. Morphological Analysis and
Related Techniques 8. Brainstorming and its Variants 9. Lateral Thinking
and Associated Methods 10. Synectics 11. Paradigm Breaking Techniques 12.
Miscellaneous Ideation Techniques 13. Evaluation 14. Implementing Ideas 15.
Computer-Assisted Creative Problem Solving 16. Decision Making and Creative
Problem Solving