Ethical Voices: Practicing Public Relations With Integrity - McClennan, Mark W.
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From the ethics of crisis management, to what to do when your employer lies to you, to DEI failures and the ethics of social media, this book shares the good, the bad, and the ugly with candid insight.

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Produktbeschreibung
From the ethics of crisis management, to what to do when your employer lies to you, to DEI failures and the ethics of social media, this book shares the good, the bad, and the ugly with candid insight.
Autorenporträt
Mark W. McClennan, APR, Fellow PRSA, a strategic communication executive with 25+ years of experience in technology, fintech, and healthcare. He is a past National Chair of PRSA and is the general manager of C+C in Boston, a purpose-driven firm named Creative Agency of the Year by PRovoke Media in 2021. Teams he led have been recognized with more than 50 awards in public relations, including seven Silver Anvils. He was part of the team that received the 2021 Best of Silver Anvil Award for the COVID-19 campaign work with the Washington State Department of Health. In 2018 he launched EthicalVoices, an award-winning weekly ethics podcast, and is a frequent keynote speaker and consultant on ethics and social media.