Chris Gratton, Harry Arne Solberg

The Economics of Sports Broadcasting

• Gebundenes Buch

Produktbeschreibung

The meteoric growth of sports broadcasting has had huge financial implications for a number of related industries, and in many cases has affected the sports themselves. This book examines the economic issues surrounding this very modern phenomenon.

Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 248
• Erscheinungstermin: 1. Juli 2007
• Englisch
• Abmessung: 234mm x 156mm x 14mm
• Gewicht: 517g
• ISBN-13: 9780415357791
• ISBN-10: 0415357799
• Artikelnr.: 23594554

Autorenporträt

Gratton, Chris; Solberg, Harry Arne

Inhaltsangabe

1. Introduction2. The Actors Involved in Sport Broadcasting3. The Landscape
of TV Channels4. Televised Sport- the Commodity5. Property Rights and Sale
Procedures6. The Auctioning of Sports Rights7. Competition Between the
Channels- A Game Theoretical Approach8. Vertical and Horizontal Integration
of Supply9. The Demand for Sports Programmes