Kristi Jackson, Pat Bazeley

Qualitative Data Analysis with NVivo (eBook, ePUB)

• Format: ePub

Produktbeschreibung

Engaging and accessible, this book offers students a complete guide to using NVivo for qualitative data analysis. Drawing on their wealth of expertise, the authors offer detailed, practical advice that relates to students' own experience and research projects.

Packed with real-world examples and case studies, the book supports students through every stage of qualitative data analysis.

The Third Edition:

• Contains fully integrated instructions for using NVivo on both Mac and PC, with screenshots and click-by-click guidance.
• Seamlessly interweaves theory and practice in easy-to-follow steps.
• Empowers students to develop their critical thinking.

Accompanied by video tutorials for both Mac and PC, web links and a host of other helpful online resources, this step-by-step book removes students' anxiety about tackling data analysis. Whether for advanced researchers or those approaching the task for the first time, this clear, yet comprehensive guide is the perfect companion for anyone doing qualitative data analysis with NVivo.

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Produktdetails

• Verlag: SAGE Publications
• Seitenzahl: 376
• Erscheinungstermin: 8. April 2019
• Englisch
• ISBN-13: 9781526478474
• Artikelnr.: 56162747

Autorenporträt

Dr Kristi Jackson focuses on the use of NVivo in a diverse array of health, education, public policy and corporate/commercial research via her role as consultant, coach, analyst, and principal investigator. With over 25 years of experience in qualitative research design, data collection, analysis, reporting, and stakeholder relations, she is an expert in a diverse array of qualitative methodologies. Kristi's theoretical frames tend to be sociological and her research interests include conceptualizations of qualitative research transparency and the constantly changing spaces where qualitative researchers and technologies meet.

Inhaltsangabe

Chapter 1: Where to begin?
Chapter 2: Designing an NVivo project
Chapter 3: Coding foundations
Chapter 4: Advanced coding
Chapter 5: Cases, classifications and comparisons
Chapter 6: Surveys and mixed methods
Chapter 7: Querying data
Chapter 8: Literature reviews and PDF files
Chapter 9: Working with multimedia files
Chapter 10: Twitter, Facebook, YouTube and web pages
Chapter 11: Teamwork
Chapter 12: Moving on - further resources

Rezensionen

Jackson and Bazeley showcase their state-of-the-art expertise in NVivo through this well organized, meticulously cross-referenced text. It is a reader-friendly introduction to the functions and features of the software and provides insightful, detailed guidance for researchers integrating data collection and analysis with digital technology.

Johnny Saldaña 20190112