Isabella Poggi, Francesca D'Errico

Social Influence, Power, and Multimodal Communication

• Gebundenes Buch

Produktbeschreibung

Social Influence, Power, and Multimodal Communication reveals how democratic leaders and dictators exploit multimodal communication to convince or seduce their audiences, using words, voice, gesture, face, gaze and posture to boast about their merits or insult and ridicule rivals.

Produktdetails

• Verlag: CRC Press
• Seitenzahl: 284
• Erscheinungstermin: 30. November 2022
• Englisch
• Abmessung: 234mm x 156mm x 18mm
• Gewicht: 581g
• ISBN-13: 9780367465261
• ISBN-10: 0367465264
• Artikelnr.: 64675047

Autorenporträt

Isabella Poggi is full professor of Psychology of Emotions and Multimodal Communication at Roma Tre University. She works on emotions, multimodality, deception, music, and political communication. Francesca D'Errico is an associate professor of Social Psychology and Psychology of New Media and Advertising at the University of Bari Aldo Moro. She works on persuasive and emotional processes, and on the relationships between new media and ethical conduct.

Inhaltsangabe

Introduction 1. A Socio-Cognitive Model of Mind, Social Interaction,
Emotion, and Communication 2. Social Influence and Persuasion 3. Persuasive
Discourse 4. Persuasive Gesture, Persuasive Gaze 5. Dominance and its
Signals 6. Charisma: The Gift of Influence 7. Benito Mussolini. Charisma in
Words and Multimodal Communication of an Italian Dictator. 8. How to
Increase One's Power by Decreasing the Other's. The Force of Discredit 9.
Subtle Ways to Discredit in Debates. Comments by Words, Face, and Body 10.
Attacking the Opponent's Image. Insult as a Weapon for Political Discredit
11. A Laughter Will Bury You. Ridicule as a Discrediting Move 12. Irony and
Ridicule in a Judicial Debate 13. Parody as a Political Weapon 14.
Cognitive, Affective, and Persuasive Effects of Political Parody 15.
Conclusion