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"A Nobel laureate reveals the often surprising rules that govern a vast array of activities-- both mundane and life-changing-- in which money may play little or no role. If you've ever sought a job or hired someone, applied to college or guided your child into a good kindergarten, asked someone out on a date or been asked out, you've participated in a kind of market. Most of the study of economics deals with commodity markets, where the price of a good connects sellers and buyers. But what about other kinds of 'goods,' like a spot in the Yale freshman class or a position at Google? This is the territory of matching markets, where 'sellers' and 'buyers' must choose each other, and price isn't the only factor determining who gets what. Roth is one of the world's leading experts on matching markets; he has even designed several of them. He reveals the matching markets hidden around us and shows how to recognize a good match and make smarter, more confident decisions"