Maggie Daniels, Carrie Wosicki

Wedding Planning and Management (eBook, ePUB)

Consultancy for Diverse Clients

• Format: ePub

Produktbeschreibung

Wedding Planning and Management: Consultancy for Diverse Clients, third edition provides students, consultants, engaged couples, vendors and scholars with a comprehensive introduction to the business of weddings.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 560
• Erscheinungstermin: 10. August 2020
• Englisch
• ISBN-13: 9781000091144
• Artikelnr.: 59811398

Autorenporträt

Maggie Daniels is an award-winning professor within the Tourism and Events Management program at George Mason University. Her work has been featured in media outlets such as ABC Nightline News, MSNBC, NPR, The Wall Street Journal, The Washington Post, United Press International, US News and World Report, WalletHub and Wedding Planner Magazine.

Carrie Wosicki is the owner of Carried Away Events, a wedding planning and event management company. She has more than 25 years of experience managing corporate and social events, ranging from large trade shows to intimate weddings. She currently runs a non-profit foundation where she raises funds by staging events.

Inhaltsangabe

SECTION I: FOUNDATIONS. 1. Role and Scope of Wedding Consultancy. 2.
Wedding and Culture. 3. Consumerism and the Mediated Construction of
Weddings. 4. The Changing Family, Politics and Law. 5. Tourism and
Destination Weddings. SECTION II: PRACTICE. 6. Determining the Vision. 7.
Wedding Budgets. 8. Wedding Timelines. 9. Food, Beverage and the Wedding
Cake. 10. Wedding Attire. 11. The Ceremony. 12. Floral Decor. 13.
Stationery Elements and Etiquette. 14. Photography and Videography. 15.
Music and Entertainment. 16. Rentals and Site Layout. 17. Transportation.
18. Favors and Gifts. 19. Wedding Day Details. SECTION III: BUILDING YOUR
BUSINESS. 20. Business Plan and Office Management. 21. Developing a
Marketing Strategy. 22. Client Relations. 23. Vendor Relations. 24. Stress
Management and Career Enrichment.