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  • Format: ePub

Ralph Lauren is an original: a business-school dropout from the Bronx who began his career turning rags into ties. Over the past 50 years, Lauren has built one of the world's greatest and most recognisable lifestyle brands - one that epitomises the American Dream. But Lauren himself has always been a mystery. Now, in a memoir that is surprising, humble, unfiltered, funny and beautifully crafted, he tells his story at last. This rare peek into the mind of one of the most accomplished fashion designers of all time shows how he rose from humble beginnings to become one of the world's most admired…mehr

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Produktbeschreibung
Ralph Lauren is an original: a business-school dropout from the Bronx who began his career turning rags into ties. Over the past 50 years, Lauren has built one of the world's greatest and most recognisable lifestyle brands - one that epitomises the American Dream. But Lauren himself has always been a mystery. Now, in a memoir that is surprising, humble, unfiltered, funny and beautifully crafted, he tells his story at last. This rare peek into the mind of one of the most accomplished fashion designers of all time shows how he rose from humble beginnings to become one of the world's most admired businessmen. He tells of the risks he took, the setbacks, the competitors and the countless doubters - as well as the many thrilling triumphs, visionary breakthroughs and the foundational relationships that formed the heart of his brand. Ralph Lauren is published to coincide with the 50th anniversary of the company that bears his name.

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Autorenporträt
Since he started hand-delivering his first ties in 1967-opening a flagship store on Madison Avenue in 1986-Ralph Lauren has created a global multibillion dollar business, with more than 600 locations on five continents. The most accomplished American fashion designer of all time, he remains the Executive Chairman and Chief Creative Officer of the company that bears his name.