David Collins

The Organizational Storytelling Workbook (eBook, ePUB)

How to Harness this Powerful Communication and Management Tool

• Format: ePub

Produktbeschreibung

This is a workbook designed to allow users to understand the nature of organizational storytelling and the limits of this practice while enabling the development of the skills and capabilities necessary to allow storytelling to be applied persuasively within workplace contexts.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 210
• Erscheinungstermin: 23. Juli 2020
• Englisch
• ISBN-13: 9781000071924
• Artikelnr.: 59878809

Autorenporträt

David Collins is Professor in Management at University of Northumbria, New-castle and the founder and Managing Director of Gain Insight Ltd, a consulting organization öering bespoke services on HRM, organizational change/transformation and the application of narratives to organizational problems. An academic with more than 30 years' experience, David holds advanced degrees from the universities of Glasgow, Strathclyde and Essex. This is his sixth book. Previous works published by Taylor & Francis, Routledge include Organizational Change: Sociological Perspectives (1998); Management Fads and Buzzwords: Critical-Practical Perspectives (2000); Narrating the Management Guru: In Search of Tom Peters (2007); Stories for Management Success: The Power of Talk in Organizations (2018); and Management Gurus: A Research Overview (2021).

Inhaltsangabe

Introduction.
Section One: Talking the Talk, Walking the Walk.
Section Two: Maxims for Organizational Storytelling.
Section Three: Storytelling Exercises.
Section Four: Researching the Storyworld.