Clayton M., Clayton M.

The innovator's solution. Creating and sustaining successful growth (eBook, ePUB)

Übersetzer: Kalinina, E.

• Format: ePub

Produktbeschreibung

Using the examples of companies from different industries, the authors of the book, K. M. Christensen and M. I. Raynor, show that continuous profitable growth can be achieved through innovative "disruptive" projects and make the process of innovation quite predictable. To be successful in creating a new growing business, the leader must master the theory well and, as the idea of a disruptive product turns into a business plan, think through every decision and act in accordance with the conditions in which the company implements its strategy. In each chapter, the authors present a theory designed to help leaders make decisions that are key to the success of innovative businesses.

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Produktdetails

• Verlag: Alpina Publisher
• Seitenzahl: 290
• Erscheinungstermin: 3. Mai 2023
• Russisch
• ISBN-13: 9785961432596
• Artikelnr.: 67887418