Alex Russell

The Fundamentals of Printed Textile Design (eBook, PDF)

• Format: PDF

Produktbeschreibung

In this essential introduction to contemporary printed textile design, designer and educator Alex Russell explores creative and commercial studio practice, including:

- developing sophisticated skills with image and colour
- how to make effective use of context in your work
- strategies for a career in design

You'll learn how history and technology shape print design, plus how to balance innovation with industry requirements, including fashion, home interiors, giftware and stationery. There's practical advice on developing a professional portfolio, and how good communication skills can get your work noticed.

This updated edition includes expanded sections on digital design and social media, and their impact on portfolio development, manufacturing, and promotion, as well as advice on establishing an ethical, sustainable practice for the future.

Produktdetails

• Verlag: Bloomsbury UK
• Seitenzahl: 208
• Erscheinungstermin: 23. September 2021
• Englisch
• ISBN-13: 9781350116290
• Artikelnr.: 62649393

Autorenporträt

Alex Russell is a designer and graphic artist, creating beautiful, innovative pattern designs and artworks for an extensive range of uses including interiors, home, fashion, lifestyle and giftware. He has built an international client list over more than 25 years of professional experience; his work is featured widely in books and magazines about pattern and print. His studio is based in Manchester, UK.

Inhaltsangabe

1. An Overview of Printed Textile Design History The Digital Revolution
Environmental and Ethical Issues Professional Contexts 2. The Creative
Design Process The Brief Research, Development and Final Designs Colour
Design Composition 3. Technology, Tools and Professional Practice Printing
Technologies and Design Design Tools, Space and Process Professional
Practice 4. Designing for the World Design and Industry Design and Global
Issues Design and Communication 5. Design Style and Content Design
Categories Colourways and Co-Ordinates Balancing Tradition and Innovation
6. Working as a Designer Building Collections Building Portfolios Building
a Career Bibliography Glossary Acknowledgements