Yael Ben-David

The Business of UX Writing (eBook, ePUB)

• Format: ePub

Produktbeschreibung

UX writing is good for business, while also playing a critical role in delivering a top-notch user experience. Standing at this pivotal intersection between business goals and user needs is an awesome place to be-as long as we have the mindset, tools, and collaborators to make the most of it.

Through case studies, frameworks, and historical context, Yael Ben-David offers savvy and practical guidance to ensure our digital products support the user and the business-plus writers and designers!-all at once.

THIS BOOK EXPLORES:

• Techniques for communicating the value of UX writing
• How to organize resources and gain support to prioritize UX writing
• Methods for collaborating with stakeholders to empower team members and create successful user experiences
• Steps for collecting, synthesizing, and sharing success metrics as mapped against business goals

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Produktdetails

• Verlag: A Book Apart
• Seitenzahl: 142
• Erscheinungstermin: 5. Januar 2024
• Englisch
• ISBN-13: 9781952616259
• Artikelnr.: 70034098

Autorenporträt

Yael Ben-David is a UX writer and content design leader who specializes in complex products. She is passionate about making innovative tech accessible to mass markets through clear, effective, data-driven copy. Yael loves the unique challenge of creating intentional and intricate experiences, and speaks about her work at meetups and conferences, and in masterclasses and university courses. After bouncing around the world a bit, Yael landed in Israel with a BA in journalism and an MSc/PhD in neurobiology, a husband, three kids, and a dog.