Supermarket Retailing in Africa (eBook, PDF)

Redaktion: Nandonde, Felix Adamu; Stanton, John L.

• Format: PDF

Produktbeschreibung

This book surveys the landscape of supermarket retailing in Africa, showing how this expanding part of the retail sector is changing consumerism on the continent. It will be of interest to scholars and students of the retail sector and retail management in Africa.

---

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 218
• Erscheinungstermin: 24. März 2022
• Englisch
• ISBN-13: 9781000562699
• Artikelnr.: 63648707

Autorenporträt

Felix Adamu Nandonde is a Lecturer in Marketing at the Sokoine University of Agriculture, Morogoro, Tanzania. John L. Stanton is a Professor in Food Marketing at Saint Joseph's University, Philadelphia, USA.

Inhaltsangabe

1. Understanding Performance of Retail Formats in Africa
2. Consumer Shopping Patterns and Pricing Considerations for BOP
Consumers: The Case of Madagascar
3. Factors Motivating Consumers to Visit Supermarkets in Tanzania: Case
of Dar es Salaam and Arusha Regions
4. Understanding Consumers' Preference of Purchasing Items from
Supermarkets as Opposed to Traditional Markets in Ghana
5. ICT Usage in Supermarkets in East Africa: Benefits, Challenges, and
the Way Forward
6. Assessing the Technological Relevance of South African Supermarkets
in the Face of Changing Consumer Behaviour
7. Operations Research Contribution to the Performance of Supermarkets
in East Africa
8. Strategies Used by Local Food Suppliers to Increase Participation in
Modern Food Retailing in Tanzania
9. Exploring the Relationships between Supermarkets and Local Suppliers
in Developing Countries: Evidence from Tanzania
10. Understanding the Role of Service Providers on the Development of
Supermarkets in Africa
11. Supermarket retailing in Africa: Lessons Learnt