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Stemming from a thorough discussion of existing approaches, this book argues that the perspective of analysis regarding consumer behaviour has to be modified. First, acknowledging that a profile of the responsible consumer does not exist since all of us can be more or less sustainable and environment-friendly. Moreover, the book hypothesises that integrating dimensions that have been so far overlooked by mainstream research will achieve a new model capable of deconstructing responsible behaviours using a flexible and holistic approach. The implications for policy are discussed in detail, and empirical research on responsible behaviours is illustrated.…mehr

Produktbeschreibung
Stemming from a thorough discussion of existing approaches, this book argues that the perspective of analysis regarding consumer behaviour has to be modified. First, acknowledging that a profile of the responsible consumer does not exist since all of us can be more or less sustainable and environment-friendly. Moreover, the book hypothesises that integrating dimensions that have been so far overlooked by mainstream research will achieve a new model capable of deconstructing responsible behaviours using a flexible and holistic approach. The implications for policy are discussed in detail, and empirical research on responsible behaviours is illustrated.


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Autorenporträt
Pietro Lanzini is Assistant Professor at the Department of Management of Ca' Foscari University in Venice, where he gained his PhD in 2013. He obtained a Ms in business economics and a post-lauream Master cum laude at Bocconi University in Milan, where he worked from 2003 to 2009 as junior researcher at IEFE and SPACE research centers. His international experiences include four months at the United Nations Headquarters in New York City (UNDESA, Division for Sustainable Development) and one year at the University of Aarhus in Denmark. His research interests focus on consumer behavior in the field of sustainability, and specifically on mobility and on spillover-related phenomena.