Neuroeconomics (eBook, ePUB)

Decision Making and the Brain
Redaktion: Glimcher, Paul W.; Poldrack, Russell Alan; Camerer, Colin; Fehr, Ernst

• Format: ePub

Produktbeschreibung

Neuroeconomics is a new highly promising approach to understanding the neurobiology of decision making and how it affects cognitive social interactions between humans and societies/economies. This book is the first edited reference to examine the science behind neuroeconomics, including how it influences human behavior and societal decision making from a behavioral economics point of view. Presenting a truly interdisciplinary approach, Neuroeconomics presents research from neuroscience, psychology, and behavioral economics, and includes chapters by all the major figures in the field, including two Economics Nobel laureates.

* An authoritative reference written and edited by acknowledged experts and founders of the field
* Presents an interdisciplinary view of the approaches, concepts, and results of the emerging field of neuroeconomics relevant for anyone interested in this area of research
* Full-color presentation throughout with carefully selected illustrations to highlight key concepts

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Produktdetails

• Verlag: Elsevier Science & Techn.
• Seitenzahl: 556
• Erscheinungstermin: 10. Oktober 2008
• Englisch
• ISBN-13: 9780080921068
• Artikelnr.: 38121266