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  • Format: ePub

From the moment Margaret Thatcher met the Saatchi brothers, elections campaigns would never be the same again. Suddenly, every aspiring PM wanted a fast-talking, sharp-thinking ad man on their team to help dazzle voters. But what were the consequences of their fixation with the snappy and simplistic?
Sam Delaney embarks on a journey to expose the shocking truth behind the general election campaigns of the last four decades. Everything is here - from the man who snorted coke in Number 10 to the politician who fell in love with her own ad exec, from the fist-fights in Downing Street to the
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Produktbeschreibung
From the moment Margaret Thatcher met the Saatchi brothers, elections campaigns would never be the same again. Suddenly, every aspiring PM wanted a fast-talking, sharp-thinking ad man on their team to help dazzle voters. But what were the consequences of their fixation with the snappy and simplistic?

Sam Delaney embarks on a journey to expose the shocking truth behind the general election campaigns of the last four decades. Everything is here - from the man who snorted coke in Number 10 to the politician who fell in love with her own ad exec, from the fist-fights in Downing Street to the all-day champagne binges in Whitehall offices. Sam Delaney talks to the men at the heart of the battles - Alistair Campbell, Peter Mandelson, Tim Bell, Maurice Saatchi, Norman Tebbit, Neil Kinnock - and many more.

Dark, revealing and frequently hilarious, Mad Men and Bad Men tells the story of how unelected, unaccountable men ended up informing policy - and how the British public paid the price.


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Autorenporträt
Sam Delaney is a writer for the Telegraph, the Guardian, The Big Issue and numerous others. He has made documentaries for the BBC and Channel 4 and presents radio shows on BBC London and Talksport. He is the author of two previous books:Get Smashed! The story of the men who made the ads that changed our lives and Night Of The Living Dad: Confessions of A Shabby Father. He is the former editor of Heat magazine and current editor in chief of Comedy Central UK.
Rezensionen
Fresh and spiced with surprises ... describes the incestuous, sometimes disingenuous world of London advertising with authority and clarity. Andy Beckett Guardian