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This book focuses on participating libraries that used the 2002 LibQUAL+ survey to collect qualitative and quantitative data for assessing and evaluating their service quality, resource allocations, staffing, technology, and policies. The book provides a wealth of information on this Web-based marketing instrument that measures users' perceptions of library service quality. Library professionals dealing withor interested inlibrary service quality assessment will benefit from the practical examples and graphical representations found in this essential work.

Produktbeschreibung
This book focuses on participating libraries that used the 2002 LibQUAL+ survey to collect qualitative and quantitative data for assessing and evaluating their service quality, resource allocations, staffing, technology, and policies. The book provides a wealth of information on this Web-based marketing instrument that measures users' perceptions of library service quality. Library professionals dealing withor interested inlibrary service quality assessment will benefit from the practical examples and graphical representations found in this essential work.


Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Autorenporträt
Heath, Fred M.; Kyrillidou, Martha; Askew, Consuella