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This book offers a perspective about the application of a humanistic management approach to sustainable tourism, which focuses on the value of human life, dignity and well-being. Multiple approaches and international cases, shed light on shared value creation and dignity as a necessary condition for its achievement.

Produktbeschreibung
This book offers a perspective about the application of a humanistic management approach to sustainable tourism, which focuses on the value of human life, dignity and well-being. Multiple approaches and international cases, shed light on shared value creation and dignity as a necessary condition for its achievement.


Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, B, BG, CY, CZ, D, DK, EW, E, FIN, F, GR, HR, H, IRL, I, LT, L, LR, M, NL, PL, P, R, S, SLO, SK ausgeliefert werden.

Autorenporträt
Maria Della Lucia is Associate Professor of Tourism and Business Management at the University of Trento, Italy. Her main areas of research, teaching, and training include local development and sustainability, destination management and governance, culture-led regeneration, creative cities and creative tourism, digital and social media marketing, and economic impact analysis as investment decision making tools. She has published her research in prominent journals. Ernestina Giudici is a retired Full Professor of Management and Business Communication at the University of Cagliari, Italy. Her main areas of research include business communication, storytelling and digital storytelling, humanistic management and integrity, corruption, ethical sustainable development, sustainability, and neurotourism. She is part of the managing team of the International Humanistic Management Association and has published widely in various prestigious journals.