Jeffrey Hughes

How to Make Money Marketing Your iPad & iPhone Apps (eBook, ePUB)

• Format: ePub

Produktbeschreibung

The expert guide to marketing your iPhone/iPad app cost-effectively and profitably!

There are so many ways to promote an iPhone/iPad app. What really works and what doesn't? How can a developer create the right marketing mix? Developers usually have limited marketing resources. They need to capitalize on the activities most likely to build their brand and jumpstart sales in a very competitive space...

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Produktdetails

• Verlag: Pearson ITP
• Erscheinungstermin: 15. November 2010
• Englisch
• ISBN-13: 9780132619639
• Artikelnr.: 37811199

Autorenporträt

Jeffrey Hughes brings more than 18 years of industry passion as a marketer, publisher, and keynote speaker in high-technology industries, including such companies as McAfee, Blue Coat Systems, Webroot, Intel, and Novell. He is developer and lead instructor for Xcelme's iPhone App Marketing, a course that has helped scores of developers learn how to successfully market their iPhone/iPad apps. A frequent contributor to popular iPhone/iPad app sites, including 148Apps.Biz, he is author of ten technology books, including iPhone and iPad Apps Marketing: Secrets to Selling Your iPhone and iPad Apps.