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  • Format: ePub

Responsive design is more than the technical; it's a new way of communicating and working that affects every person on your team. Karen McGrane draws on data and stories from real-world teams to show you why going responsive is just good business sense-and how to set up your project (from concept to launch) for total success. Learn how to plan and scope work, collaborate in a responsive context, evaluate content, handle browser support and testing, and measure performance outcomes. No matter your role or project, go responsive with confidence.

  • Geräte: eReader
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  • Größe: 8.36MB
Produktbeschreibung
Responsive design is more than the technical; it's a new way of communicating and working that affects every person on your team. Karen McGrane draws on data and stories from real-world teams to show you why going responsive is just good business sense-and how to set up your project (from concept to launch) for total success. Learn how to plan and scope work, collaborate in a responsive context, evaluate content, handle browser support and testing, and measure performance outcomes. No matter your role or project, go responsive with confidence.


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Autorenporträt
Karen McGrane has helped businesses create better digital products through the power of user experience design and content strategy for the past twenty-five years. Currently, she is a partner in Autogram, a consultancy focused on design and content management systems that she founded with Ethan Marcotte and Jeff Eaton. Previously, she was managing partner at Bond Art + Science, a UX consultancy she founded in 2006 and formerly VP and national lead for user experience at Razorfish. Karen teaches Design Management in the MFA in Interaction Designprogram at the School of Visual Arts in Manhattan. She is the author of Going Responsive(2015) and Content Strategy for Mobile(2012), both published by A Book Apart.