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Written for an author, by an author, this is an unofficial definitive guide to increasing your book sales on your website. It covers:
- The advantages of selling direct through your website
- The five best offers you can make to your readers (including bundling, exclusivity, and more)
- Seller accounts, dropshipping, fulfillment, and more
- The pains involved (setup, tech, taxes, shipping, transactional emails, etc.) and whether they are worth it or not for your business
- How to get your readers to buy direct from you
- How to use landing pages (with cross-sells, upsells, and post-purchases)
- Ways to find new readers for your books
- How to get customers to become repeat customers
- What else you should be selling if you are selling direct
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