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  • Format: ePub

What is Geographical Pricing
Geographical pricing, in marketing, is the practice of modifying a basic list price based on the geographical location of the buyer. It is intended to reflect the costs of shipping to different locations. There are several ways to apply the cost of shipping to the prices.
How you will benefit
(I) Insights, and validations about the following topics:
Chapter 1: Geographical pricing
Chapter 2: Freight transport
Chapter 3: Price
Chapter 4: Pricing
Chapter 5: Product differentiation
Chapter 6: Porter's five forces analysis
Chapter 7:
…mehr

  • Geräte: eReader
  • ohne Kopierschutz
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  • FamilySharing(5)
Produktbeschreibung
What is Geographical Pricing

Geographical pricing, in marketing, is the practice of modifying a basic list price based on the geographical location of the buyer. It is intended to reflect the costs of shipping to different locations. There are several ways to apply the cost of shipping to the prices.

How you will benefit

(I) Insights, and validations about the following topics:

Chapter 1: Geographical pricing

Chapter 2: Freight transport

Chapter 3: Price

Chapter 4: Pricing

Chapter 5: Product differentiation

Chapter 6: Porter's five forces analysis

Chapter 7: Incoterms

Chapter 8: Disintermediation

Chapter 9: FOB (shipping)

Chapter 10: Drop shipping

Chapter 11: Base point pricing

Chapter 12: Freight rate

Chapter 13: Pricing strategies

Chapter 14: Freight forwarder

Chapter 15: Retail marketing

Chapter 16: Industrial market segmentation

Chapter 17: Value-based pricing

Chapter 18: Marketing channel

Chapter 19: Free shipping

Chapter 20: Customer cost

Chapter 21: Third-party logistics

(II) Answering the public top questions about geographical pricing.

(III) Real world examples for the usage of geographical pricing in many fields.

Who this book is for

Professionals, undergraduate and graduate students, enthusiasts, hobbyists, and those who want to go beyond basic knowledge or information for any kind of Geographical Pricing.


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