Annamari Vänskä

Fashionable Childhood (eBook, ePUB)

Children in Advertising
Übersetzer: Malkki, Eva

• Format: ePub

Produktbeschreibung

Fashionable Childhood is the first book to critically examine representations of children and childhood through fashion media. Focussing on themes such as innocence, sexuality, class, and gender, this book provides a detailed and fascinating overview of the topic over the last 40 years.

With case studies of advertising campaigns from international fashion brands such as Calvin Klein, Dior, Ralph Lauren and in-depth research into Italy's special edition of Vogue dedicated to childrenswear, Vogue Bambini, Fashionable Childhood examines the ways children's fashion is presented globally.

With the market for children's fashion witnessing rapid growth in recent years, this exciting book will be of particular interest and value to students of fashion marketing, promotion, journalism, history, and theory.

Produktdetails

• Verlag: Bloomsbury UK
• Seitenzahl: 264
• Erscheinungstermin: 15. Juni 2017
• Englisch
• ISBN-13: 9781472568472
• Artikelnr.: 48058593

Autorenporträt

Annamari Vänskä is Professor of Fashion Research at the Aalto University in Finland. She is the author of Fashionable Childhood (Bloomsbury, 2017) and Understanding Fashion Scandals (Bloomsbury 2024) and the co-editor of Fashion Curating (Bloomsbury 2018). Vänskä's work spans fashion as embodied culture and digitalization of fashion. She is currently the Deputy-PI of the consortium "Intimacy in Data-Driven Culture" and PI of the research project "Intimacy, Creative Work and Design," funded by the Strategic Research Council at the Academy of Finland (2019-2025).

Inhaltsangabe

Introduction: Childhood as Media Spectacle 1 Historically Constructed
Childhood 2 Fashionable Childhood 3 Innocent Children 4 Eroticized
Innocence 5 Fashion as the Sexualizer of Children? 6 Heterosexual Innocence
7 Queer Children in Fashion Advertising 8 Sexualization is the Name of the
Game Epilogue: The Right to One's Own Style Bibliography Index