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The works contained in this edited volume explore affect- and cognition-driven processes of influence, recognizing that humans are both emotional and rational beings. In addition, empirical evidence is offered to isolate and compare specific types of political entertainment media content and citizens' proclivities for this content, in order to best understand the complex means by which entertainment media can generate political influence. The collection and its authors represent a global perspective to reflect the rise of political entertainment media as a global phenomenon.
This book was originally published as a special issue of Ethnic & Racial Studies.
This book was originally published as a special issue of Ethnic & Racial Studies.
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