Steffen Wittenauer

E-Commerce: Development, E-Marketing and Trends (eBook, ePUB)

• Format: ePub

Produktbeschreibung

In the early 90th, the development of the Internet rapidly grew up with an enormous speed. Electronic Commerce (E-Commerce) must be seen as a part of the economical process of the Internet-area. It's the first step of direct communication between users through the Internet. Before this, web sides only were created for presentations of companies or other publishing activities Today, the two parts "Business-to-Business" (B2B) and "Business-to-Consumer" (B2C) are the leading-markets of E-Commerce. B2B is the trading between companies on a direct way or through developed E-platforms. This E-market will be future's fastest growing sector. The author Steffen Wittenauer gives a very good overview in this part of the early internet-history and takes the reader step by step to future themes of a communication-medium which is used by billions of people.

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Produktdetails

• Verlag: GRIN Verlag
• Seitenzahl: 7
• Erscheinungstermin: 8. Januar 2004
• Englisch
• ISBN-13: 9783638242950
• Artikelnr.: 51360098