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Cultivating Content Design (eBook, ePUB) - Dunn, Beth
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  • Format: ePub

Great content doesn't happen in a vacuum. It gets bogged down in teams, organizations, silos, and process. Beth Dunn helps you break the vacuum seal and bring unity and joy back to content. Cultivating Content Design gives you the power to fundamentally change your organization's approach to great content-with the tools and team you already have. With time and a little gumption, you'll be able to cement your position as a strategic content leader, and create a strong and respected content design practice.

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Produktbeschreibung
Great content doesn't happen in a vacuum. It gets bogged down in teams, organizations, silos, and process. Beth Dunn helps you break the vacuum seal and bring unity and joy back to content. Cultivating Content Design gives you the power to fundamentally change your organization's approach to great content-with the tools and team you already have. With time and a little gumption, you'll be able to cement your position as a strategic content leader, and create a strong and respected content design practice.

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Autorenporträt
Beth Dunn is a content and communications leader, speaker, author, and coach. She pioneered the content design practice at HubSpot, then developed and led the global HubSpot content design team. Her workshops, classes, exercises, and guides have helped scores of leaders, practitioners, and teams design better content, confidently and at scale. Beth Dunn lives on Cape Cod in her tiny hometown with a charming husband and some quality cats.