Andrew Binns, Charles A. O'Reilly, Michael Tushman

Corporate Explorer (eBook, ePUB)

How Corporations Beat Startups at the Innovation Game

• Format: ePub

Produktbeschreibung

Corporate Explorers Transform Disruption Into Opportunity With This Proven Framework Innovation used to be seen as a game best left to entrepreneurs, but now a new breed of corporate managers is flipping this logic on its head. These Corporate Explorers have the insight, resilience, and discipline to overcome the obstacles and build new ventures from inside even the largest organizations. Corporate Explorers are part entrepreneurs, using innovation disciplines to jump start cutting-edge ideas, and part change leaders, capable of creating support for investment. They see that corporations already own the ideas, resources, and--critically--the talent to build new ventures. Companies like Amazon, Microsoft, Bosch, LexisNexis, and Analog Devices enable managers to put these assets to use and gain an upper hand over startups that threaten to disrupt them. Corporate Explorer is a guidebook to the practices that enable these managers to go from idea into action. It demonstrates how success is not only possible but may offer entrenched companies better odds than venture-capital backed startups. This actionable and proven framework explains how managers can become successful corporate innovators; it includes tools to: * Learn how to apply innovation practices with greater discipline * Turn great ideas into a full-time job as an innovation leader * Experiment with and scale original business models * Transform innovation programs into a thriving source of new business * Attract, retain, and motivate entrepreneurial talent * Energize employees by creating a realistic way to innovate These lessons come from the trailblazers of corporate innovation--Andrew Binns (Change Logic), Charles O'Reilly (Stanford Graduate School of Business), and Michael Tushman (Harvard Business School)--who have decades of experience helping entrepreneurial-minded executives activate employees to become Corporate Explorers. Entrepreneurs take notice--it's time for Corporate Explorers to set the pace and chart the course for disruption.

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Produktdetails

• Verlag: John Wiley & Sons
• Seitenzahl: 256
• Erscheinungstermin: 28. Januar 2022
• Englisch
• ISBN-13: 9781119838333
• Artikelnr.: 63398098

Autorenporträt

ANDREW BINNS is Co-Founder of Change Logic, a Boston-based strategic advisory firm. He works with CEOs, boards, and senior teams leading transformational business changes. He is a sought-after speaker and lecturer at companies and business schools. CHARLES O'REILLY is the Frank E. Buck Professor of Management at Stanford Graduate School of Business and a Co-Founder of Change Logic. He is Co-Director of Leading Change and Organizational Renewal. MICHAEL TUSHMAN is a Baker Foundation Professor; Paul R Lawrence, MBA Class of 1942 Professor Emeritus; and Charles (Tex) Thornton Chair of the Advanced Management Program (AMP) at the Harvard Business School. He is also Co-Founder of Change Logic.

Inhaltsangabe

Preface and Acknowledgements Section 1 - Strategic Ambition Chapter 1:
Innovation Advantage Beating the Odds Strategic Ambition Innovation
Disciplines Ambidextrous Organization Explore Leadership Explorer not
Entrepreneur Chapter Summary Chapter 2: Corporate Explorers in Action
Explorer's insight Purpose Driven Investor Support Manage Uncertainty
Chapter Summary Chapter 3: Strategic Ambition Emotion, Logic, Aspiration
License to Explore Social Movement Hunting Zones Manifesto Chapter Summary
Section 2 - Innovation Disciplines Chapter 4: Ideation: generating ideas
for new ventures Idea Addiction Solution Trap Customer Discovery High-value
Customer Problems Idea Generation Chapter Summary Chapter 5: Incubate - how
Corporate Explorers learn through experimentation Business Experiments What
needs to be true? (Hypothesis) Run Experiments (Test) Make sense of your
results (Learn) Run a new experiment (Iterate) Follow the evidence (Decide)
Chapter Summary Chapter 6: Scale - assembling the assets to build a new
venture Combining Assets Customers, Capabilities, Capacity Scaling Paths
Trigger Points Chapter Summary Section 3 - Ambidextrous Organization
Chapter 7: Explore Organization Structure Options Focused Bottom Up Top
Down Structure Decision Chapter Summary Chapter 8: Explore Business System
Integration Teams Sales Team Integration Corporate Functions Resource
Allocation Feedforward Management System Executive Attention Chapter
Summary Chapter 9: Risk and Reward for the Corporate Explorer Motivation
puzzle Venture Model Shadow Stock Long Term Incentives Personal Risk
Corporate Explorers motivation Chapter Summary Section 4 - Explore
Leadership Chapter 10: Silent Killers of Exploration Core Business System
Preserve Professional Identity Avoid Risk Optimize for short-term Maximize
Comfort Hope? Chapter Summary Chapter 11: The Double Helix: How Corporate
Explorers lead Innovation and Change Future Organization Storytellers
Social Network Leader Insider or Outsider Reputation manager Chapter
Summary Chapter 12: Readiness to Act: leadership and scaling a new venture
Competing Commitments Both/And Leadership Productive tension The Mirror
Courage Passion Chapter Summary Appendix: Corporate Explorer Framework
Figures and Tables Notes About the Authors Index