Ph. D. Elashmawi

Competing Globally (eBook, ePUB)

• Format: ePub

Produktbeschreibung

Based on his firsthand experience, Farid Elashmawi has created a concise, valuable primer to 'going global'. 'Competing Globally' gives specific information about entering international markets, negotiating, conducting meetings and presentations, and working with international partners.

'Competing Globally' sheds light on varied business cultures, including those of North America, Europe, Japan, Korea, China, Indonesia, Thailand and the Middle East. Elashmawi uses case studies, anecdotes, social tips, self-tests, and tables to provide important insights into communicating, marketing, and negotiating with organizations outside throughout the world. This book is invaluable to business managers and students who need to enhance their cross-cultural negotiation skills to compete globally.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 320
• Erscheinungstermin: 25. Juni 2012
• Englisch
• ISBN-13: 9781136415999
• Artikelnr.: 38449333

Autorenporträt

Farid Elashmawi

Inhaltsangabe

Sailing across business cultures
One on one with Americans
Facing the Japanese salaryman
Competing on the battleground with Koreans
Dealing with Indonesian Paks
Mastering the Thai Wai
Flattering the Arabs
Discovering European Diversity
Looking behind the Chinese facade.